Raw Rev was started by Alice Benedetto, who felt a calling to make a bigger impact on the world with the power of vegan nutrition. As a Visiting Nurse, Alice felt so strongly about nutrition as medicine; she found herself challenging her patients to be vegan for a day. As she continued to work, a question in her mind remained: how can I do more? Raw Rev, eventually, was the answer.
Raw Rev now makes millions of bars every year and Alice's vision is to continue making high-quality products and reach an even larger market, remaining affordable and irreplaceable, in flavor and quality. Today, Alice is still creating 100% vegan nut-based bars by hand that is moist, delicious, and addicting. She is proud that Raw Rev can make a difference, for us and the planet we live on, one bar at a time.